Why Choosing a High-Paying Keyword is “Still” Important for Adsense

As promised, I will share with you a case study which explains why choosing a high-paying keyword is still important when it comes to Adsense. In my last post, I explained how a 1 page website generated thousands of dollars for me with small traffic. Not only that, but it also generated one of the highest paying clicks I’ve ever seen in my entire IM career. As you can see on the bottom of my previous post, it also generated $20 clicks. That’s how it was able to produce so much money with little traffic.

Today, I want to show a website that brings in about 14,000 unique visitors every month with 180,000 page views a month. I can’t really tell you the URL, but here is a screen shot of Awstats to prove my point.

As you can see from the stats, that site is doing great in terms of traffic. But when it comes to Adsense earnings, it’s doing about $0.10-0.15 per click whereas my high-paying keyword niche site pays ten times as much per click. If anyone wants to make a living off of Adsense sites, integrating high-paying keywords would be a “must” for success.

So what did I do to maximize the revenue from my site that generates over 14,000 uniques?

In order to get more out of the traffic I get, I started building an email list. Once people sign-up for my newsletter, they get automated emails from me with affiliate links embedded. Sometimes, I give out link to my own site where the article page is optimized with high-paying keywords. Whenever I send out these emails, I get big boost on Adsense earnings on that day. This is one strategy that works all the time.

To do this, I just find a best article I can find on that subject from an article directory. Then I create a single webpage with 2 Adsense blocks integrated. That webpage has no other links. It works great. Right now, about 100-150 people sign-up for my newsletter every single day.

Conclusion

The ideal way to approach niche marketing is to find keywords that pays well and have low competition at the same time. But when you find a niche keyword that pays low, and yet has extreme low competition, you can always build a list and redirect your traffic to a webpage that is optimized with high-paying keywords.