When Choosing a Niche for Your BANS Site…

A number of Build a Niche Store forum members suggest that one should target niches that can’t be found anywhere but at auction.

But I disagree with this.

The majority of my BANS (Build a Niche Store) sites sell things that can be purchased in any retail stores, but I also have vintage auctions that sell only the things that can be bought through auctions.

What I learned from my EPN transaction stats is that people who buy stuff from auction sites already are likely to have an eBay account already.  I have more ACRUs generated from a kitchenware BANS site than anything else. That kitchenware I’m talking about averages $20 and it can be purchased at any local stores like Walmart and Target.

The advice given by the BANS members is good, but ignoring the other half of the market isn’t a good idea. I suggest that you build BANS sites for both, because both work well.

Just a quick thought.